Since its inception in March Australian Potters’ Marks has been receiving a steady 3,000 views per month. Most users are Australian but there has also been interest from the US, UK, New Zealand and Canada. The home page receives about half the views and it is clear that many users are leaving the site after one view or linking straight through to the image collections on Flickr. A and B are the most viewed of the alphabet pages, with some new users probably just trialling the alphabet links to see what is there. M and S, which have the largest number of entries, come a close third and fourth.
About half the views have no referrer, which means that they come from keyed in or bookmarked URLs. The biggest referrers from other websites are Australian Pottery 1960s to Date and the Identifying Australian Pottery group on Flickr. This means that a large proportion of the users so far are followers of the blog or group, with many having bookmarked the site. Tobias Spitzer’s International Ceramics Directory and his blog Pottery and Porcelain Marks are also instrumental in drawing users here.
Search engines are big referrers, mostly through highly specific queries like ‘juneve eastman’, ‘john eagle pottery backstamp’, ‘impressed a in a circle studio pottery mark’. Some of these users are looking for marks, others just for information about a potter whose only web presence may be an entry in the list. Looking more closely, I see that some of the searches are just us, doing research on our finds and already finding the list another useful source of information.
Many internet searches on specific names will turn up the flickr topic, satisfying the information need without having to go through the list. The list comes into its own by providing a direct route to the topic, which might be missed in search engine results; and also by providing descriptions of marks in the printed sources where we don’t yet have linked topics or examples of marks on flickr.
Illustrated: J Eagle (painted) – in attenuated form as four strokes on later work